Deutsche Bahn - Discovering the potential of AR for orientation while traveling
Sector: Mobility
In a design team with a fellow UX Designer, we built a functional prototype of an AR application that helps travelers with orientation at train stations and during their journey. Within one day, we conducted a pop up test of the app at one of the biggest train stations in Germany and afterwards evaluated and documented key insights.
My Role
UX designer in a team of 3 (PM, UX)
My Tasks
- Concept and building of a mid fidelity AR prototype
- Conduction & documentation of a pop up user testing
- Evaluation & documentation of key insights
Applied Methods and Frameworks
- Pop Up UX Lab
- Rainbow Spreadsheet
- Insight Gold Nuggets
This project is under a non disclosure agreement.
I may not share more details of my work.
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